Diaper Poultry - Standard Chicken

Diaper Poultry own three poultry farms within close proximity of the factory which reduces stress to the birds due to shorter journey times. Unlike some of the larger poultry companies rearing takes place in smaller buildings thus resulting in smaller flock sizes. Birds are caught by our "in house" live bird handling team ensuring full control of welfare from farm to factory.



Diaper Poultry -  St George's Chicken

The St George's birds are reared in smaller flock sizes by individual farmers who are passionate about the welfare of their animals. Antibiotics are not routinely used but will sometimes be given for therapeutic reasons. The birds not only have far more space available to them than other more intensively reared birds but also enjoy enriched conditions such as perching and being able to rest during natural periods of darkness.

Today consumers are becoming increasingly interested in knowing more about the provenance of their food. Often animal welfare is the key decision making tool but not everybody can afford to purchase Free Range or Organic Free Range produce. Diaper Poultry have recognised this gap in the market by offering the choice of high welfare St George's birds as an alternative.


St george Label straight


Sutton Hoo  - Free Range Chicken

Sutton Hoo focus on high welfare; the birds live in small groups with shelter from the elements, in mobile houses that have no artificial lighting and are naturally ventilated.

The chickens roam freely over 40 acres of Suffolk meadows, where they are free to peck, graze and engage in their natural behaviours.

They believe that a slower grown chicken, matured for up to 12 weeks, naturally develops a better quality, fuller flavour and succulence.  

The traditional breed we use is a slower growing chicken, grown on average for 10 weeks. We rear our chickens 25% longer than standard free range chickens and 5 weeks longer than indoor chickens.


They believe that food tastes so much better when it has been grown slowly; the traditional way. All the chickens are fed an additive free diet with no antibiotics or hormones. It is because these chickens have more exercise, are grown for longer and have a natural, varied diet that they taste so much better.